Fashion Rental Service is on the rise

I can totally relate to the fashion dilemma of the working women in Japan. I have noticed that this country is big on women’s fashion (most especially!) and it does take quite a while to decide on what to wear. Not to mention that there isn’t just enough space in a tiny Japanese house to accommodate all the fashionably acceptable clothes one has to have.

Satoshi Amanuma recalls his wife standing in front of her closet full of clothes before they went out, muttering she had nothing to wear. “She had many more clothes than I had,” Amanuma said. “Then I realized most of them looked quite similar.” Amanuma realized that, like his wife, many working women and mothers […]

via Japan’s budding fashion rental services proving popular with working women, moms — Kasani Legacy

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